Upgrade
Derek Morgan
Derek Morgan
professional agent and homebuyers negotiating
Derek Morgan
Derek Morgan

    Negotiation Tips for Buyers

    Negotiating the purchase of a home is a key part of the homebuying process and can significantly impact the final terms of the sale. By getting pre-approved for a mortgage, researching the local real estate market, and making a strong initial offer, buyers can strengthen their negotiating position. It’s also important to understand the seller’s motivations, be ready to compromise on terms such as closing dates or contingencies, and always include a home inspection contingency. Knowing when to walk away from an unfavorable deal is crucial to securing the best outcome.

    Tips for Buyers on the Art of Negotiating to Get the Best Deal on a Home


    Buying a home is one of the most significant financial transactions you will ever make in your life. In many instances, negotiation of the best possible terms will save you thousands of dollars. You may be negotiating in a competitive market or a buyer's market; knowing how to approach the negotiation process can have a huge impact on the final terms of your home purchase. Effective negotiation comes with preparation, patience, and knowing what you can negotiate. Here are some key negotiation tips for buyers that you should know as you find the best deal possible.

    1. Get Pre-Approved for a Mortgage

    The first thing you can do to improve your standing as a buyer is getting pre-approved for a mortgage before you start looking for your home. Now, since sellers will also know you are pre-approved, it causes them to believe that you are serious about the deal because you really do have financing in place and ready to buy. A pre-approval letter is a very important consideration in negotiations, especially when multiple offers exist in competitive markets.

    In addition, knowing precisely how much you can afford will allow you to make an assertive and sensible offer. Sellers would love to avoid the risks of selling to a buyer who cannot actually get financing, so having received pre-approval assures them that you are a qualified buyer.

    negotiate the price and terms

    2. Learn about the Market

    Knowledge of the local market will really help in negotiation. Ordinarily, it's important to research comparative sales within the area before placing an offer: these are similar homes that have recently sold, and you'll get an idea of what your property is worth. That way, you can find out whether the asking price is reasonable or inflated.

    But if homes are selling quickly and for a good price, you'll have to pay close to or more than the asking price. Conversely, if the market is slow, or a property's been on the market for a while, you can probably negotiate a better price or some additional concessions from the seller.

    3. Good Opening Offer

    More and more, that first offer you make determines the course of the negotiation. You want to avoid lowball offers that outrage the seller and deprive you of your opportunity to negotiate a fair bargain-albeit at the same time, not to overpay. A good strategy is to make a strong, reasonable offer based on the market data you have gathered.

    Remember that sellers generally sell their houses a bit above market value with leaving margins to negotiate from. That could mean offering you a bit less than the asking price. However, your offer must also take into consideration what the property is like, where it is located, and the interest in the area at the local market level. If you make an offer too low, you may give the seller an impression that you are not serious about your intent to buy, which will cause them to pass up your offer.

    4. Be Prepared to Come to an Agreement on Some Conditions

    This is a give-and-take process where each of the parties gets to feel they are being offered something fair. Of course, the final price will most probably be what is in every negotiator's mind; however, that's not all. Other conditions may be changed to everyone's advantage. Flexibility on closing dates, on contingencies, or on a repair request could tell the seller that you're all set to give your best shot for the deal.

    As an example, if the seller is required to sell immediately, you can suggest a short closing time to improve your offer. On the other hand, a seller may need more time to sell; flexibility on the closing date can help seal the deal for you. You can also negotiate such that some closing costs are paid for, or some appliances or furniture are sold along.

    negotiation process

    5. Know Why the Seller Wants to Sell

    Here you would learn how much he wants to sell and could have the best of negotiation power. The seller may be forced to sell his home early, for instance in cases of moving due to a new job, his financial situation, or just re-locating to another place, so he would be willing to accept your low price or make some adjustments. If the house has spent a long time in the market, it means that the seller is very concerned about bargaining on the price.

    However, if there are multiple offers already or if the property is in high demand, then that is where the seller can become less flexible. In all of these cases, knowledge of the seller's goals will help you position your offer correctly and make it more likely to succeed.

    6. Always get a home inspection

    No matter how beautiful a property might be, offering with a home inspection contingency is very important. It would allow a professional to check the roof, plumbing, electrical systems, and foundation of the house before purchasing it. If serious problems are found, you can then use this information as a means of negotiating.

    You may be able to get a better price based on an estimate of the cost of repairs or to require the seller to make certain repairs prior to closing. In competitive markets, some bidders waive the inspection to make their offer more attractive, but this is a pretty big risk. It would be smart if you were willing to deal with matters that arise after the sale if you waive an inspection.

    7. No obsession with the price only

    While price becomes a great percentage of negotiation, it is definitely not the only part. You can bring up seller concessions, such as closing costs or appliances, fixtures, and furniture, which the seller would have to assume in the sale. You can negotiate for part of the expenses from title insurance to repairs if the property has been on the market for some time.

    Another point of leverage is the contingencies in the contract. You may include financing, home inspection, and/or appraisal contingencies. The willingness to be flexible about the contingencies or shorten the contingency period can make your offer more attractive without necessarily affecting the final sale price in some markets.

    8. Be Prepared to Back Out

    Knowing when to walk away, most probably, is the most important thing in a negotiation. If it is still not possible to coax the seller into giving you half, or if the deal does not meet your needs and budget, then better to walk away than to just settle for unfavorable terms. Buying a home is a significant investment, really crucial that you don't just walk over what you can afford and what you need from the deal.

    Set clear limits for yourself even before the negotiation so that you may feel free to walk out of that deal if it is not in your favor. Keeping in mind, after all, there will be more houses up for grabs, and caution is better than the bitter pang of a wrong decision that you will end up with, rushing into one of these homes without due consideration for yourself.

    Conclusion

    House buying procedures can be very complicated and emotional. However, with all the right preparations and the approach needed, a buyer can emerge victorious in a good bargain. Pre-approving your mortgage, researching the market, making an aggressive first offer on a deal and knowing the motive behind the selling are some ways that make it possible to succeed. Being willing to compromise on terms, including home inspection, and flexible on contingencies also creates a win-win situation for all parties. In fact, knowing when to walk away will save you from settling into a deal that's not right for you. With these tips on negotiation, first-timers and professional homebuyers can both better navigate the homebuying process and secure the best outcome.

    negotiation

    Sources:

    Consumer Financial Protection Bureau. "How to Negotiate the Best Deal When Buying a Home." https://www.consumerfinance.gov

    National Association of Realtors (NAR). "Guide to Buying a Home: Negotiation Tips." https://www.nar.realtor

    Investopedia. "Real Estate Negotiation Tips for Buyers." https://www.investopedia.com

    ⁠Looking for a comp? Explore homes near you at unrealestate.com/search.

    Ready to sell? Start a listing for free today at unrealestate.com/sell.We'd love to hear your thoughts about this article and our blog.

    Let us know how we did by completing the Unreal Estate Blog Feedback Survey.

    Unreal Estate stacked logo

    About

    BuySellMortgageAgentsCompany

    Updated January 2023: By using this website, you agree to our Terms of Service, and Privacy Policy.

    ⁠Unreal Estate holds real estate brokerage licenses under the following names in multiple states and locations:
    Unreal Estate LLC (f/k/a USRealty.com, LLP)
    Unreal Estate LLC (f/k/a USRealty Brokerage Solutions, LLP)
    Unreal Estate Brokerage LLC
    Unreal Estate Inc. (f/k/a Abode Technologies, Inc. (dba USRealty.com))
    Main Office Location: 991 Hwy 22, Ste. 200, Bridgewater, NJ 08807
    California DRE #01527504
    New York § 442-H Standard Operating Procedures
    TREC: Info About Brokerage ServicesConsumer Protection Notice

    UNREAL ESTATE IS COMMITTED TO AND ABIDES BY THE FAIR HOUSING ACT AND EQUAL OPPORTUNITY ACT.

    If you are using a screen reader, or having trouble reading this website, please call Unreal Estate Customer Support for help at 1-866-534-3726 
    Open Monday – Friday 9:00 – 5:00 EST with the exception of holidays.

    *See Terms of Service for details.

    LinkedIn Social IconInstagram social iconFacebook social icontwitter social iconYoutube Social Icon

    © 2023 Unreal Estate Inc. All Rights Reserved.

    Unreal Estate certified trust badge
    LinkedIn Social IconInstagram social iconFacebook social icontwitter social iconYoutube Social Icon